With big names like Armani and Prada tugging at each others lapels to take the lead in the Fashion phone stakes, it was only a matter of time before other luxury brands made the move to the mobile arena. We present to you the first live photos of the ASUS ZX1 Lamborghini phone.

Featuring HSDPA support, GPS, Bluetooth, WiFi and running a with UI based on a Windows Mobile 6.1 with Qualcomm’s 520 MHz CPU, the raging bull may have the other manufacturer’s at CeBIT in Hanover seeing red.